Online episodic fiction nothing new?

The first website to do episodic fiction like that of LonelyGirl15 actually started back in 1995! Not the leading edge concept that people thought. The only real difference today is that it's video-based.

Pick on Sony day

Sony has its share of problems and has made lots of mistakes. I wonder if the fuss over this is just jumping on the anti-Sony bandwagon or if people really find this tactic offensive. It's not much different than the marketing campaigns I mentioned a few days ago. I still feel that when done right, it's an incredible way to market. Perhaps the difference is that the other campaigns were so over the top that people didn't feel silly for believing it? The LonelyGirl15 thing caused a fuss when the truth came out, but I don't think it put an end to it. Some people were upset, but overall her fans got over it and enjoyed it as the soap opera it is.